This patch adds an optional CONLIKE modifier to INLINE/NOINLINE pragmas, 
   {-# NOINLINE CONLIKE [1] f #-}
The effect is to allow applications of 'f' to be expanded in a potential
rule match.  Example
  {-# RULE "r/f" forall v. r (f v) = f (v+1) #-}

Consider the term
     let x = f v in ..x...x...(r x)...
Normally the (r x) would not match the rule, because GHC would be scared
about duplicating the redex (f v). However the CONLIKE modifier says to
treat 'f' like a constructor in this situation, and "look through" the
unfolding for x.  So (r x) fires, yielding (f (v+1)).

The main changes are:
  - Syntax

  - The inlinePragInfo field of an IdInfo has a RuleMatchInfo
    component, which records whether or not the Id is CONLIKE.
    Of course, this needs to be serialised in interface files too.

  - The occurrence analyser (OccAnal) and simplifier (Simplify) treat
    CONLIKE thing like constructors, by ANF-ing them

  - New function coreUtils.exprIsExpandable is like exprIsCheap, but
    additionally spots applications of CONLIKE functions

  - A CoreUnfolding has a field that caches exprIsExpandable

  - The rule matcher consults this field.  See 
    Note [Expanding variables] in Rules.lhs.

On the way I fixed a lurking variable bug in the way variables are
expanded.  See Note [Do not expand locally-bound variables] in
Rule.lhs.  I also did a bit of reformatting and refactoring in
Rules.lhs, so the module has more lines changed than are really
different.