Summary:
We were unconditionally reporting `Illegal binding of built-in syntax`
in an error message, but this error doesn't make sense in certain Template
Haskell scenarios which can trigger it. Let's give a more sensible error
message by first checking if the name we're binding really is built-in syntax,
using the handy `isBuiltInOcc_maybe` function.

Test Plan: make test TEST=T13968

Reviewers: bgamari, austin, goldfire

Reviewed By: goldfire

Subscribers: goldfire, rwbarton, thomie

GHC Trac Issues: #13968

Differential Revision: https://phabricator.haskell.org/D3789